This content is provided by Brighter Vision, an affinity partner of AAMFT. This information is not necessarily the views of AAMFT and should not be interpreted as official policy.
A business listing on Google My Business is essentially the online equivalent of a business listing in the yellow pages. Its main purpose is to compliment your existing website by giving it a public identity/presence on Google so that potential customers can easily find you.
Here are a few more reasons why it pays to have a Google My Business listing:
- When a user searches for your business by name, your listing will prominently stand out on the top right-hand side of the search engine results page.
- When users perform a search from a mobile device, they instantly see all your details including your hours of operation, link to your website, and phone number & email address; both of which they can easily click on to contact you right away.
- Users will be able to easily find you on Google Maps; which is by far the most popular map app these days for people searching for directions to go somewhere. They will be able to click to get directions to you easily.
- You can easily manage your online reputation by responding to reviews and ratings. Fun fact: Reviews were one of the most prominent local SEO ranking factors in 2017 – view the full article at Search Engine Journal