The Ultimate SEO Checklist for Therapists

This content is provided by Brighter Vision, an affinity partner of AAMFT. This information is not necessarily the view of AAMFT and should not be interpreted as official policy. 

When you’re taking the steps to grow your practice with online marketing, one term you will inevitably come across is 'Search Engine Optimization' or SEO. 

The term ‘Search Engine Optimization’ can be in and of itself overwhelming, let alone learning the specifics of how to understand it.

In this post we’re going to break down the details of what it means to have a website that is optimized for search engines, leaving out the typical ‘tech jargon’ that tends to do nothing but complicate things. 

What the Heck Is SEO, Anyway?

SEO stands for Search Engine Optimization and is essentially the practice of following a series of steps so that Google will show your site in its search results.

You want your website to show up on the first page of Google when a user types in a query that applies to your private practice, right? Of course you do! You work hard at what you do and your practice deserves to be found.

At the end of this post you will find a bonus SEO Checklist that you can print off to help you improve your own web pages one step at a time.

Continue reading "The Ultimate SEO Checklist for Therapists" »


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